Prepare to Win: Marketing Bootcamp

Instructor: Bill Strong, FSMPS, CPSM, Principal 

Overview

Join SMPS Fellow Bill Strong on a 3-week exploration of marketing 101 in the AEC Industries. These sessions are ideal for those new to our industry or someone needing a refresher – whether you are marketing or technically focused staff. Start to finish, he will guide you through the following topics and CPSM domains of practice in an entertaining, energizing, and engaging format.

Modules

March 7 at 2 PM EST - Module 1: Marketing Overview—People and Processes

March 14 at 2 PM EST - Module 2: Marketing Plans—Your Roadmap

March 21 at 2 PM EST – Module 3: Marketing Deliverables—Proposal & Interviews that Win

Pricing

MEMBER
$250 through February 21
$300 after February 21

NONMEMBER

$325 through February 21
$365 after February 21

Continuing Education Credit

Prepare to Win is approved for up to 4.5 continuing education units per module for the Certified Professional Services Marketer (CPSM) program and 4.5 learning units from the American Institute of Architects.