Proposals 101 Module 2: The Simplest Ways To Make the Best of Proposal Writing
Recorded On: 02/20/2019
Do you wake up early in the morning with a smile on your face because today is the day you get to write a proposal? If you answered, “no," that's because you are normal.
Many people find proposal writing difficult, tiresome, frustrating, or even annoying. But is doesn't have to be that way. Matt Handal, author of Proposal Development Secrets, will teach you the tricks, formulas, and tactics that will make crafting a winning proposal far easier and less time consuming.
Rather than focusing on the little things like capitalization and comma placement, this session zeroes in on the big wins. By the end, you'll know how to easily craft compelling copy that your clients' eyes will be glued to.
During the session, participants will learn:
- Get the right message across in cover letters
- Write a technical approach that actually contains an approach
- Craft narratives for your project experience and résumés
- Supercharge your proposal’s readability with five simple rules
- Use storyboards to speed up your proposal writing efforts
Manager – Business Development, Trauner Consulting Services, Inc.
Matt Handal was a marketer submitting boilerplate proposals and materials that were indistinguishable from his competitors'. He had no idea how to convince new clients to buy his firm's services. And worst of all, nobody would listen to him. One day, he stumbled upon some academic research on how people really make decisions. Since then, he's helped his firm win new assignments, convinced government clients to give his firm sole source contracts, written one of the most popular books about proposal writing, and flown across the country to teach professionals how to apply mind marketing to their business.