Be the Positive Disruptor With Change Management
Recorded On: 05/12/2021
Rolling out change whether it’s a new technology, process, or policy can meet resistance. In this webinar, our presenters leverage their experience from hundreds of technology implementations to discuss how to successfully manage change. To be a positive disruptor with change management requires a strategic approach. Attend their session to learn why employees may resist change, how to help employees overcome fear, and how to effectively carry out change in any size firm.
In order to positively disrupt the people and/or processes within your organization, a strong change management plan is critical. During this presentation, we’ll review Dr. John Kotter’s eight-step process detailing how to build the right team, create urgency, and set a vision and goals in order to generate a culture of change.
Kotter argues that 70% of change initiatives fail due to the lack of necessary preparation or the inability to see the project through correctly. We’re in a season of change, and it’s time learn tips to help us manage and thrive in the disruption.
During this webinar, participants will:
- Discover a clearly defined eight-step process to help them succeed
- Master how to create urgency for change in their organization
- Understand the power of building the right team, forming a strategy, and enabling others
- Learn to communicate the vision and goals to sustain results to shape a culture of change
- Gain tips and insights to not only manage change but to thrive in disruption
Courtney Kearney, CPSM
Known for her love of data, Courtney Kearney, CPSM, owner of CKearney Consulting (CKC), brings her marketing skills and years of experience to a technical world of databases, processes, and numbers. She’s a CRM thought leader, and writes white papers, leads round tables and gives presentations at local and national conferences. Courtney has served in several leadership roles in SMPS Fort Worth including the role of president. She enjoys spending time with her nurse husband and two amazing daughters.
Chaz Ross-Munro, CPSM
Manager, Professional Services
Chaz manages a team responsible for providing comprehensive CRM and proposal automation solutions for some of the world's best A/E/C firms. She brings 15 years of A/E/C marketing experience and has helped secure more than $700 million in contracts. Chaz is the author of Sink or Swim Faster! Making a Splash in Marketing Professional Services (a great resource to help onboard new AEC marketers). She’s a CPSM, holds a CF APMP through the Association of Professional Management Professionals, and is a Certified Scrum Master (CSM). Chaz is also a contributor to the SMPS Marketer journal, has co-presented an SMPS webinar on proposal automation and frequently presents at SMPS regional conferences.
SMPS webinars are approved for 1.5 continuing education units for the Certified Professional Services Marketer (CPSM) program and 1.5 learning units from the American Institute of Architects. Recordings of SMPS webinars are approved for 1.5 CPSM CEUs.
Per-Site Registration Fee*
SMPS Member Site Registration: $199
Nonmember Site Registration: $259
*Remember: webinars are open to your whole staff. Your team can participate from one location in your office for one fee. Register today and benefit from affordable, convenient, actionable learning and earn valuable CPSM CEUs and AIA LUs!
- Non-member - $259
- Member - $199
- *Further discounts may apply once you log in.