How to Win a Pitch

Recorded On: 01/19/2016

You left no stone unturned in your quest to ensure the client would select you.

You took the time to presell and build a solid relationship with a prospective client. Your proposal was well-received, you were deemed highly qualified, and you were invited to interview. As the date drew near, you prepared a dazzling slide deck, covering the history of your firm, bios of your key team members, a plethora of relevant previous experience, and a detailed technical approach for successfully completing the project on time and within budget.

Yet in the end, they chose another firm. Sound familiar?

The biggest challenge in a sales presentation isn't convincing the client you're qualified. It's separating yourself from your highly qualified competitors by creating a better connection with the audience. Join SMPS for a highly engaging webinar that focuses on the fundamentals you must execute better than your competition if you want to consistently improve your chances of winning.

Learning Objectives

During this webinar, attendees will learn:

  1. Identify and craft simple, listener-centered messages
  2. Develop a personal delivery style that allows you to better connect with your audience
  3. Prepare for and answer questions in a way that inspires confidence

CEU Credits

SMPS Webinars are approved for 1.5 continuing education units for the Certified Professional Services Marketer (CPSM) program and 1.5 learning units from the American Institute of Architects. Recordings of SMPS Webinars are approved for 1.5 CPSM CEUs.

Per-Site Registration Fee*

SMPS Member Site Registration: $179
Nonmember Site Registration: $239

*Remember: Webinars are open to your whole staff. Your team can participate from one location in your office for one fee. Register today and benefit from affordable, convenient, actionable learning and earn valuable CPSM CEUs and AIA LUs!

Matthew J. Frankel, CPSM

Chief Relationship Builder, Speechworks

As a seasoned communications coach and trainer, Frankel's passion lies in helping professionals who deal with complex, technical subject matters to communicate their messages in a simple, persuasive way that inspires confidence from their listeners. His training experience includes serving as an advanced pilot ground instructor, graduate teaching assistant, corporate sales trainer, executive coach, and faculty member at Georgia Tech. Prior to Speechworks, Frankel spent nearly a decade leading the marketing and sales training efforts for a top-100 A/E firm. He currently serves on the education committee for SMPS Atlanta, and is a past co-chair for the SMPS Southeast Regional Conference.