Prepare to Win: Tech Tools

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Overview

An interactive virtual workshop series, Prepare to Win: Tech Tools, will provide you with the necessary skills to use three popular computer design programs: Adobe InDesign, Photoshop, and Prezi. It’s the perfect workshop to help build up your creative abilities, whether you’re a seasoned marketer or just starting your career. After the sessions, you’ll be able to take the techniques you’ve learned to beautifully format text, create proposals and presentations, modify existing templates, and edit or create logos, maps, and diagrams.

This is a beginner-level class; experience in these three programs is not required.

What to Expect

Each module will consist of 75-90 minute online instruction, as well as additional resources. Module-related questions will be posted in the discussion board for individual practice and group discussion.

Modules

November 2 —Module 1: InDesign for the A/E/C Professional

November 9 —Module 2: Photoshop for the A/E/C Professional

November 16 – Module 3: Prezi for the A/E/C Professional

Cost:

SMPS members:

By October 19: $275
After October 19: $325  

Nonmembers:

By October 19: $325
After October 19: $375

Continuing Education Credit

Prepare to Win is approved for up to 4.5 continuing education units per module for the Certified Professional Services Marketer (CPSM) program and 3.0 learning units from the American Institute of Architects.

  • Contains 2 Component(s), Includes Credits Recorded On: 11/16/2017

    Get started with Prezi, the on-line presentation software that uses movement around a canvas to help you tell the best story and stand out from the competition.

    Get started with Prezi, the on-line presentation software that uses movement around a canvas to help you tell the best story and stand out from the competition.

    This interactive learning experience is designed for the Prezi newbie. Those with little to no Prezi experience will benefit the most from this session where we’ll learn the fundamentals necessary to build a Prezi from scratch.

    During this module, participants will learn:

    1. How to “talk” Prezi – getting to know the platform’s parts and pieces
    2. How to create a Prezi from a blank canvas
    3. How to find and use a Prezi template or a shared Prezi
    4. Tips and hints to help you create a professional and effective Prezi




    Anne Miller, CPSM

    Marketing Director, Kinsley Construction, Inc.

    Anne Miller, CPSM, has been using Prezi to deliver information to clients, co-workers, SMPS peers, and students for several years.  A past-president of SMPS Central PA, Anne has over 20 years of experience in the A/E/C industries, from jobsite project administrator to her current position as director of marketing at Kinsley Construction.

  • Contains 1 Component(s) Recorded On: 11/09/2017

    Don’t let pixels scare you—Photoshop can be fun once you know a few little secrets. You’ll learn how to fix common problems, the limitations of scaling, and how to save for Office applications and InDesign.

    Don’t let pixels scare you—Photoshop can be fun once you know a few little secrets. You’ll learn how to fix common problems, the limitations of scaling, and how to save for Office applications and InDesign.

    During this module, participants will learn:

    • Resolution and Scaling
    • Easy and Fun Retouching Techniques
    • Easy Color Correction
    • Layers and Compositing
    • Saving Images for Other Applications


    Claudia McCue

    Owner, Practicalia, LLC

    Claudia McCue is the author of Real World Print Production with Adobe Creative Cloud and presenter for print-related Lynda.com courses, including Print Production Fundamentals and the Print Production Essentials series. After more than 20 years in real-world print production, she now teaches creative and production professionals how to use Adobe products without hurting themselves (or their printers). Claudia is a Certified Technical Trainer, and an Adobe Certified Expert for Photoshop, Acrobat, Illustrator, and InDesign. Her clients have included the Centers For Disease Control, The Home Depot, Lowe's Home Improvement, MTV Networks, and World Wrestling Entertainment.

  • Contains 1 Component(s) Recorded On: 11/02/2017

    New to InDesign? This interactive session will get you off to a good start! Learn the basics of controlling the InDesign environment, starting documents, and bringing in graphics and text.

    New to InDesign? This interactive session will get you off to a good start! Learn the basics of controlling the InDesign environment, starting documents, and bringing in graphics and text.

    During this module, participants will learn:

    • The InDesign Environment
    • Basic document setup
    • Importing and transforming graphics
    • Creating swatches
    • Text: Importing and formatting text


    Claudia McCue

    Owner, Practicalia, LLC

    Claudia McCue is the author of Real World Print Production with Adobe Creative Cloud and presenter for print-related Lynda.com courses, including Print Production Fundamentals and the Print Production Essentials series. After more than 20 years in real-world print production, she now teaches creative and production professionals how to use Adobe products without hurting themselves (or their printers). Claudia is a Certified Technical Trainer, and an Adobe Certified Expert for Photoshop, Acrobat, Illustrator, and InDesign. Her clients have included the Centers For Disease Control, The Home Depot, Lowe's Home Improvement, MTV Networks, and World Wrestling Entertainment.