Win the Room: Leadership Presence That Builds Trust
Includes a Live Web Event on 05/21/2026 at 2:00 PM (EDT)
Technical excellence gets firms shortlisted. Leadership presence wins the room.
In this highly interactive session, Dean explores the behaviors, mindset, and communication habits that elevate leaders from competent to compelling. Whether leading an internal team, facilitating a pursuit strategy meeting, or standing in front of a client, presence shapes perception and perception shapes trust.
This is not about personality or charisma. It’s about clarity under pressure, emotional intelligence, listening discipline, and message control. Participants will gain practical tools to elevate how they show up in interviews, client conversations, and internal leadership settings.
Because in professional services, the firm’s brand is carried in the room by its leaders.
Learning Objectives
Participants will:
- Define what leadership presence actually is (and what it isn’t)
- Assess their own presence strengths and blind spots
- Learn practical techniques to improve clarity, composure, and executive-level communication
- Apply presence tools to shortlist interviews, BD conversations, and team meetings
Best For:
Principals, Emerging Leaders, BD Professionals, Marketing Leaders preparing teams for interviews
Speaker:
Dean Hypers, SagePresence
Dean Lincoln Hyers
Founding Principal, Speaker, Facilitator, Coach
SagePresence
Dean's background is almost stranger than fiction, working as a film director, coaching courtroom presence, developing closing arguments for trials, and teaching acting to government covert-agents.
Since 2001, Dean has worked with teams to ‘lead to inspire’ alignment between teams and strategy. He’s helped clients win their project work (to the tune of $18 Billion, with projects including US Bank Stadium, UCSF Hospital on Zuckerberg Campus, Visa Headquarters, the Penn Station Renovation, and the California High Speed Rail. He helps teams grow and deepen relationships in new business development, along with creating a through-line between brand promises and client experience. To Dean, all of this is a simple leveraging of ‘stage presence’ and the power of story to win over people.
The pandemic brought Dean’s life full circle, as the workplace went virtual and hybrid, where the original source of his knowledge — film directing — became pivotal in the screen-presence of business, allowing people to deepen connections and inspire over the two-dimensional virtual meeting space.
Co-author of the Amazon.com #1 Best-Seller in the sales category, “Winning Presence for Business Presenters,” Dean co-founded SagePresence to help firms win more business by maximizing the confident presence of their people.
SMPS webinars are approved for 1.5 continuing education units for the Certified Professional Services Marketer (CPSM) program and 1.5 learning units from the American Institute of Architects. Recordings of SMPS webinars are approved for 1.5 CPSM CEUs.
Per-Site Registration Fee*
SMPS Member Site Registration: $199
Nonmember Site Registration: $259
*Remember: webinars are open to your whole staff. Your team can participate from one location in your office for one fee. Register today and benefit from affordable, convenient, actionable learning and earn valuable CPSM CEUs and AIA LUs!
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Register
- Non-member - $259
- Member - $199