Master This- Which Comes First: The Proposal Writing or the Graphics?Contains 3 Component(s) Includes Multiple Live Events. The next is on 06/15/2021 at 12:00 PM (EDT)
Are you ready to elevate your messaging to help win more work? Powerful proposals purposefully partner strong writing with compelling graphics. But how do we get there? And which comes first: the writing or the graphics?
Master This- Active Career Planning for Personal SuccessContains 3 Component(s) Includes a Live Web Event on 04/19/2021 at 12:00 PM (EDT)
Every marketing and business development professional is on a career path. Planned or unplanned, marketing/BD careers in the architecture, engineering and construction industry can be challenging or invigorating, frustrating or fulfilling. No two firms practice the same, some are large and some are tiny, and marketing/BD traditions run deep. Some marketers and business developers become frustrated when they don’t feel valued for their skills and abilities
Master This - Leadership AccountabilityContains 3 Component(s)
Accountability or ownership is the one thing that a leader wants every employee to exhibit. Unfortunately, few understand that accountability is a process you create, not something you simply demand. In this three-part interactive series, participants will learn a detailed process for creating and maintaining a culture of accountability.
Master This- Create a PodcastContains 3 Component(s)
Podcasts have always been an excellent way to communicate your firm's expertise and grow an audience. As A/E/C firms seek new approaches to networking and building trust and business, your firm should consider podcasting. In this three-part workshop led by digital-marketing expert and podcast host, David Lecours, you'll learn how to develop, record, distribute, and promote your podcast.
Master This- Visual Storytelling: Photography and VideoContains 3 Component(s)
Learn to clearly articulate your message to create more effective visual assets!
Master This - Practical Applications of Storytelling in A/E/C FirmsContains 3 Component(s)
If you’re like many A/E/C marketing/business development professionals, you’ve discovered that developing your company’s story is one of the hardest tasks on your long to-do list. After attending, you’ll walk away knowing how to capture your audience’s attention and compel them to respond.
Master This - Digital ReadinessContains 3 Component(s)
A few months ago, the way we worked changed drastically. From new remote work policies to the way we handled business development, many firms had to turn on a dime to keep up. In this three-part session led by digital-marketing expert, Tim Asimos, you’ll learn unique ways to engage your audience and win projects in our virtual world.
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